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Showing posts with label you tube. Show all posts
Showing posts with label you tube. Show all posts
Bobby, the Beautiful
One of my best friends – let me rephrase that – my best friend in Mumbai - has this hilarious idea of a YouTube show centered around a character called ‘Bobby, the Beautiful.’ During our hangout in the last few weeks, he’s been telling me a lot about his ideas for the show. I am really excited about this.
I can’t tell you any more details other than the fact that show, if and when it takes off, will be hilarious. If you know who I’m talking about, please encourage him to get started!
Why this such a hit?
I was quite late to catch up to the latest viral hit on the internet.
On repeated listening, I am getting to quite like the song. The lyrics are crazy and don’t let the song get boring even after multiple listens.
But the question remains: Why is this such a hit? Of course, a lot of time must have been spent on planning social media and marketing for the song.
My friends have the idea that the makers of the song bought a lot of YouTube hits and started off from there claiming that in a few hours the song has so many hits etc., thus making it seem like an overnight success.
Oh, well. The power of social media!
Update Feb 6th, 2012
Here’s a good article on Guardian.co.uk that discusses the possible reasons why Kolaveri Di went viral.
Chocolate Rain
I am kinda slow, you know. Vinokur is slow too, but just a little faster. He caught up with this raging internet phenomenon of 'Chocolate Rain' yesterday. Originally published in early 2007 as a song written and performed by 'Tay Zonday' in a YouTube video, it shot to fame in 2007 thereby earning a celecbrity status to Tay. I, someone who does similar stuff of posting my own songs on the internet, got to know about that today. It's weird! Watch it!
This song's gotten 29 million views on you tube. It's the single most popular song played on the planet!
This song's gotten 29 million views on you tube. It's the single most popular song played on the planet!
Da Saz - Jet Lag
During the blitz of social networking that I went through last week or so, I stumbled on MySpace pages of some labels (Counter Culture, and DemonStealer) of India's budding Indie music industry. Very cool stuff. All have started websites, and as you can expect some aren't exactly functional (Only Much Louder , Counter Culture, DemonStealer). But still it was a sign of life in the Indie music industry in India.
I, like my self-centred paranoidal mind, started searching for my record label's (Phat Phish Records) footprint on the social networking spectrum. Curiously enough, I couldn't find anything. Of course, they have a fantastic website which is a treat to the eye. But still, nothing on MySpace, Orkut or Facebook.
I decided to inform my manager about this little anomaly. I did that yesterday night before going to sleep. Voila, I got a reply today morning. Yes, the reply acknowledged the fact that they need to start their own pages. But the interesting fact is that our manager got very defensive of the label explaining that they can't be compared to other labels and stuff. And the reason stated, as if I needed another kick in the nuts to get me going, and I quote 'We actually signed you guys.' If I were to picturize this in a sit-com situation in a real conversation with my manager, the camera would have zoomed out of my dorky face and focussed on the manager who would have had an expression of disbelief/irony/dismay!
Okay okay. I understand that they have been generous to support us. And I'm thankful of that. And that's the reason why I'm posting this wonderful video that our music label has made for the artist Da Saz. This, I feel, is one of the best music videos that I have seen to have come out of India. Just the kind of stuff that I reckon is cool. I must also not take any credit away from the music.
And I confess, I'm proud to be associated with our record label.
PS: My band mates and friends think that I, and only I would do such a thing, should not encourage other competitive bands and records and all that shit. I mean, how naive and self-centred is that huh? What do y'all think?
PS2: If this post comes posted more than once, blame it on YouTube. I tried posting it from there where I first saw the video. But then, it didn't come up.
I, like my self-centred paranoidal mind, started searching for my record label's (Phat Phish Records) footprint on the social networking spectrum. Curiously enough, I couldn't find anything. Of course, they have a fantastic website which is a treat to the eye. But still, nothing on MySpace, Orkut or Facebook.
I decided to inform my manager about this little anomaly. I did that yesterday night before going to sleep. Voila, I got a reply today morning. Yes, the reply acknowledged the fact that they need to start their own pages. But the interesting fact is that our manager got very defensive of the label explaining that they can't be compared to other labels and stuff. And the reason stated, as if I needed another kick in the nuts to get me going, and I quote 'We actually signed you guys.' If I were to picturize this in a sit-com situation in a real conversation with my manager, the camera would have zoomed out of my dorky face and focussed on the manager who would have had an expression of disbelief/irony/dismay!
Okay okay. I understand that they have been generous to support us. And I'm thankful of that. And that's the reason why I'm posting this wonderful video that our music label has made for the artist Da Saz. This, I feel, is one of the best music videos that I have seen to have come out of India. Just the kind of stuff that I reckon is cool. I must also not take any credit away from the music.
And I confess, I'm proud to be associated with our record label.
PS: My band mates and friends think that I, and only I would do such a thing, should not encourage other competitive bands and records and all that shit. I mean, how naive and self-centred is that huh? What do y'all think?
PS2: If this post comes posted more than once, blame it on YouTube. I tried posting it from there where I first saw the video. But then, it didn't come up.
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